MRMA is the licensee for Dream It Do It in Levy, Marion, Citrus, and Sumter Counties, Florida
Today’s manufacturing is about advanced technologies, state of the art facilities, and fast paced work environments. But most of all, manufacturing is about those people who like to see the product of a hard day’s work. However, this is not the impression of manufacturing that is held by many Americans today. Only 35 percent of parents say they would encourage their children to pursue careers in manufacturing, despite the advanced skills and high pay that are characteristic of work in today’s advanced manufacturing industry. This is due to a perception of manufacturing that existed a generation ago but does not represent the current reality of the industry.
To put an end to this misperception, the Manufacturing Institute launched the Dream It. Do It. network in 2005. Dream It. Do It. works to change the perception of the industry and inspire next-generation workers to pursue manufacturing careers. Members of the Dream It. Do It. program gain access to national support and resources to aid their pro-manufacturing efforts and join a network of industry leaders that implement activities to meet local, regional and statewide workforce needs. The initiative offers local manufacturers, schools, community-based organizations and other stakeholders the opportunity to partner with a respected national platform to promote manufacturing as a top tier career choice in the United States. Dream It. Do It. promotes manufacturing to three distinct target markets: student, parents and educators.
Activities for 2017
Video Project– MRMA has partnered with CareerSource CLM to produce 50 second videos highlighting various area manufacturing and logistics companies and careers available at these companies. These videos are shared with students in all levels of education, teachers, counselors, and parents. Goal is to attract more people to these industries.
Manufacturing Month- Coordinate tours by over 500 students to manufacturing and logistics companies.
Youth Career Expos- Two Youth Career Expos are planned for 2017. One in January is for Middle School students and one in February for High School students. Students from all middle schools and high schools will be bussed in to a central location where companies will have exhibit tables to show students what they do and types of jobs they offer. Schools will also exhibit manufacturing and logistics training programs that they offer. Panel discussions with employers will also allow students to learn more and ask questions. Thousands of students are expected to participate.
Industry Advisory Committees- MRMA provides industry advisory committees to the College of Central Florida’s Engineering and Logistics programs, MTI’s Robotic Automation and Design Academy, and WTC’s Automation Production Technology program.